Carwow breaks two major milestones in February
March 04, 2024 by Annabel Lanyon
Carwow's daily online auctions reached another significant record in February, with the numbers of vehicles listed through a single auction exceeding 1,000 units for the first time. A record number of dealers are also now winning stock in its auctions, with a 63% increase year-on-year.
Carwow attributes the uplift in available stock to the significant product developments introduced in recent months and its latest consumer marketing campaign, which went live nationwide earlier this month, encouraging private sellers to 'break up with' their car.
Alongside this auction listing milestone, February also saw Carwow surpass 50,000 customer reviews on TrustPilot. To date, 85% (42,964) of reviews on TrustPilot award Carwow the highest possible rating of five stars, with 'great service, 'no stress' and 'good price' as reasons for the score given.
Carwow hosts online auctions six days a week and, for added convenience, dealers can bid at any time of day or night. Fresh stock is added to Carwow auctions daily, ensuring dealers can always access high-quality used stock and enabling them to replenish stock quickly.
Dealer profit is further boosted by a thorough upload process and a listing pre-qualification check that ensures only the highest-quality, retail-ready stock makes it to auction.
Sally Foote, Chief Commercial Officer, said: "It's been fantastic to see the growth of stock on our platform, which is only set to continue as we add more exciting value-added services for the trade in 2024. We introduced several changes last year, adding LCVs to our stock mix, switching to round-the-clock bidding, improving listing integrity plus introducing document collection and vehicle delivery services. These, and dozens of other changes, are making Carwow the 'go-to' source of used vehicles for an increasing number of dealers, and we’re already seeing a significant uplift in the number of dealers using our platform.”
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