Siobhan Doyle
Consumer Writer
Siobhan Doyle is a Consumer Writer at Carwow, specialising in car-buying advice, ownership guides, and the latest automotive news. She helps drivers navigate complex topics such as electric vehicles, running costs, regulations, and market trends.
Before joining Carwow, she wrote for engineering and technology publications and had a brief stint in PR, bringing this experience and fresh perspective to the automotive sector.
At Carwow, Siobhan creates practical guides and data-driven stories on sales, fuel prices, and emerging technologies, helping drivers make smarter decisions when buying, selling, or owning a vehicle. She also covers everyday motoring – from maintenance and safety tips to new regulations – transforming automotive news into clear, trustworthy guidance.
How do you research and verify the advice you give in your car-buying guides?
The first thing I do is see if I can contact any experts – individuals or organisations – that can talk about a subject. We also have plenty of automotive experts within the editorial team and wider Carwow business that can give useful insights.
What topics do you focus on most when writing about cars?
I tend not to write about the cars themselves – I like to describe my work as “car-adjacent.” My main focus is on the electric car transition, EV charging infrastructure, car tax changes, fuel prices, and safety.
How do you turn complex car topics into advice readers can actually use?
I focus on what a topic means for drivers and its everyday impact, then create snappy, actionable tips they can put into practice.
How do you stay up to date with changes in car ownership rules, costs and regulations?
I always check government and industry bodies, such as the Department for Transport and the Society of Motor Manufacturers and Traders, for regulatory changes. I also monitor national newspapers and news agencies.
What are the most common mistakes people make when buying a car? Or what’s the most useful piece of advice you’d give someone buying their first car?
My biggest piece of advice for someone buying their first car is to focus on the total cost of ownership, not just the sticker price. Factor in everything from maintenance and repair costs to road tax. The upfront cost of some cars may look tempting, but high insurance premiums can catch you out – often a reality for first-time drivers. If you don’t consider the full picture, you could end up disappointed if your heart is set on a specific car.
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