Creating the best new car buying experience

James is the big boss of carwow, so it’s hardly a surprise that cars are one of his biggest passions. He studied Finance but was put off a city career after just 2 months of trying one.

He’s very competitive, especially when it comes to ping pong at the office. He invented the rule that if anyone loses a game 11-0 they have to buy donuts for the entire team!

Ensuring our users have a ‘wow’ experience from their very first visit through buying a car is Alex’s goal.

Born in Stockholm, Alex is hugely inspired by Scandinavian minimalism. If she’s not improving and simplifying the user experience, Alex acts as team nutritionist bemoaning the constant flow of donuts. She also loves exploring London for the best eats.

When it comes to coding, David has actual Jedi skills. He built the original carwow platform single handedly and now leads our dev team. He’s also responsible for keeping us all caffeinated with the finest freshly roasted coffee he can source.

David is father to baby Cecilia, practices martial arts and constantly wows us all with his magic tricks.